MEET THE FOUNDER & CEO

Hey, I'm Iris!

I come from an academic background in Global Sustainability Science, where I immersed myself in system thinking, environmental responsibility, and the power of data to drive meaningful change. That education gave me a strong analytical foundation, but numbers and strategies have never been the whole picture for me.

Alongside my studies, I’ve always been drawn to creativity, storytelling, and visual expression. I’ve spent years sharing content on my own social platforms, experimenting with ideas and building online communities. I love the intersection between data and creativity, and that’s where Salt & Socials was born.

At heart, I’m someone who lives through experience. I find energy being outside, in surfing, in being around people, and in following what feels right. I believe in concepts that move, and I’ve always been inspired by projects that adapt, evolve, and invite others to take part.

Let’s create something that engages, connects, and inspires.